Contentful vs Sanity vs Strapi -- UK Headless CMS (2026)
Contentful is ClickMasters default for UK enterprise headless CMS (GOV.UK-adjacent content, NHS information pages, large editorial teams): excellent structured content model, strong UK GDPR DPA, and enterprise SLAs. Sanity is right for complex custom editorial workflows and real-time collaborative editing. Strapi is right when self-hosting is required (UK GDPR data residency in own AWS account, NHS DTAC Domain 2, no third-party CMS processor for clinical content). Headless CMS choice affects UK GDPR data processor obligations, NHS DTAC Domain 2 (clinical content in third-party SaaS), and GDS Service Standard content governance.
| Factor | Contentful | Sanity | Strapi (self-hosted) |
|---|---|---|---|
| UK GDPR data residency | EU data centre -- UK GDPR DPA available | EU option -- UK GDPR DPA available | BEST -- self-hosted in AWS eu-west-2 |
| NHS DTAC Domain 2 (clinical content) | Third-party SaaS -- DTAC review required | Third-party SaaS -- DTAC review required | BEST -- own AWS account, no third-party |
| GDS content governance | Good -- content model governance | Good -- GROQ query language | Good -- REST/GraphQL API |
| Editorial experience | BEST -- polished, enterprise editor | BEST -- real-time collaborative editing | Good -- adequate for most needs |
| Custom workflows | Good -- workflow extensions | BEST -- fully customisable GROQ | Good -- custom lifecycle hooks |
| Next.js App Router (RSC) | BEST -- official Next.js integration | Official Next.js integration | Good -- REST/GraphQL compatible |
| Pricing (medium scale) | Higher -- enterprise pricing | Studio free + cloud pricing | Free -- self-hosting cost only |
| NHS-approved clinical content | Not pre-approved -- DTAC review | Not pre-approved -- DTAC review | BEST -- self-hosted = own approval process |
| ClickMasters default | UK enterprise (GOV.UK-adjacent, pharma, financial) | Complex custom editorial workflows | NHS clinical content, UK GDPR sensitive data |
Book a Free Consultation Honest advice. -> clickmasterssoftwaredevelopmentcompany.co.uk/contact/
More Technology Comparisons
Contentful vs Sanity vs Strapi — UK Headless CMS Comparison (2025)
Contentful is right for UK enterprise with large content teams and complex content governance requir
Headless CMS vs Traditional CMS for UK Web Development — Honest Comparison (2025)
Headless CMS (Contentful, Sanity, Strapi) is better for UK projects needing: multiple front-end deli
tRPC vs REST vs GraphQL -- UK API Design (2026)
REST + OpenAPI 3.0 is the UK standard for external APIs -- NHS FHIR R4, FCA Open Banking, GDS, HMRC
OpenAI vs Anthropic vs Google Gemini -- UK AI API (2026)
ClickMasters uses Anthropic Claude 3.5 Sonnet as default for UK regulated AI (healthcare, legal, fin
Get Unbiased Technology Advice
Our architects are certified across all major platforms. We recommend what's actually right for your business — no commission, no bias.
Book Free Consultation