Project Overview
A UK FinTech company with 180,000 customers was spending £840,000/year on a 45-person customer service team, p...
Technology Stack
Compliance & Standards
The Challenge
A UK FinTech company with 180,000 customers was spending £840,000/year on a 45-person customer service team, primarily answering the same 30 questions. Average resolution time: 6.2 minutes per query. FCA Consumer Duty required them to evidence good customer outcomes and accessible support — their existing ticket system provided no outcome monitoring.
Our Approach
Architecture: FastAPI backend, RAG (Retrieval-Augmented Generation) with Claude 3.5 Sonnet API, Pinecone vector database for knowledge base, Next.js chat interface, PostgreSQL for conversation logging, AWS eu-west-2. FCA Consumer Duty Compliance: AI responses filtered through a compliance layer that detects: regulated advice patterns (flagged for human review), vulnerable customer signals (triggered to human agent immediately), and Consumer Duty outcome monitoring (satisfaction tracked post-resolution). No AI response delivered as regulated financial advice without human review. UK GDPR Article 22: Automated decision-making disclosure in the chat interface. Human escalation pathway available on every interaction. ICO AI guidance (2023) review completed before launch. DPIA for AI processing of financial query data. Gradual Rollout: Feature flags: 10% of queries → 30% → 60% → 80% (20% always human). Parallel monitoring for 6 weeks before full rollout.
The Results
80% of customer queries now resolved by AI (previously 0%). Average resolution time: 47 seconds (from 6.2 minutes). Customer satisfaction: 4.1/5 (up from 3.7/5). Annual customer service cost reduction: £420,000. FCA Consumer Duty outcome monitoring dashboard launched — evidencing 94% good outcome rate to FCA auditors.
“The compliance layer ClickMasters built around the AI was exactly what we needed — the FCA Consumer Duty requirements were a first-class concern, not an afterthought. We can evidence good customer outcomes in a way we never could with the old system." — Chief Customer Officer, UK FinTech (name withheld)”
Project Details
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